Tex Book spotlights business-related books and articles authored by faculty at Texas' colleges and universities.
Strategy Ventured, Business Gained
What does it take to go global with confidence in today's brave new world for entrepreneurs and established companies alike? Texas A&M's Dr. Duane Ireland's "Entrepreneurship: Successfully Launching New Ventures; Understanding Business Strategy: and Strategic Management" offers insights into how to meet the challenges of a worldwide marketplace.
Making Good Choices
Victor Sower is a professor of management at Sam Houston State University’s College of Business Administration. Recently, he -- along with his co-author and son Chris Sower -- published a book entitled “Better Business Decisions Using Cost Modeling: For Procurement, Operations, and Supply Chain Professionals,” in which they discuss how the implementation and usage of cost-modeling techniques can greatly improve the operations and effectiveness of businesses.
Accounting for Success
To help commemorate the 75th year of the Neeley School of Business at Texas Christian University, Rix Quinn and Homer Erekson compiled a collection of stories from some of the school’s most prominent graduates, who shared their insights on achieving business success. TE spoke with the two editors of Major Moments: Life-Changing Lessons of Business Leaders from the Neeley School of Business at TCU to learn more about the project and some of the common themes that emerged from the men and women they interviewed.
Your Bright Idea? Sell it.
UT's John Daly explains how to be your plan's own best advocate and champion.
Tex Books spotlights business-related books and articles authored by faculty at Texas' colleges and universities. In this installment, we chatted with Dr. John Daly, a communications studies professor at the University of Texas-Austin, about his most recent book, Advocacy: Championing Ideas and Influencing Others, which was published in September 2011.
“Shiny Objects: Why We Spend Money We Don’t Have on Happiness We Can’t Buy”
Texas Economy recently chatted with James A. Roberts Ph.D, the Ben H. Williams Professor of Marketing at Baylor University. Over the last decade, Roberts has focused his research on the psychology of consumer behavior.
His latest book, “Shiny Objects: Why We Spend Money We Don’t Have on Happiness We Can’t Buy,” looks at how consumers have fallen in love with possession obsession and how it’s not too late to kick the habit.
Individual “angel” investors and venture capital firms have helped some of the nation’s most successful companies get their starts.
One Texan uniquely poised to discuss these forms of investment is Randall Crowder, a managing partner at Austin’s TEXO Ventures and former executive director of the Central Texas Angel Network, a partnership of angel investors that provides investment and assistance to early-stage companies in Central Texas.
The outlook for privatized space travel and Texas' role in this new space race is covered in our conversation with Texas video game pioneer, investor and private astronaut Richard Garriott.
We recently sat down with Garriott to discuss the outlook for privatized space travel — and Texas’ role in this new space race. Here we discuss Texas’ prospects in the emerging private space industry — and Garriott’s own plans for a unique new sport.